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$14.16Author: Frederick Gould Text that’s effortlessly navigable with search and zoom capabilities. Continuous access to all your purchases. Smooth compatibility with the majority of smart devices for effortless reading. Email us if you have any concerns: [email protected]
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$15.99The popular CONSUMER BEHAVIOR, 7E draws key concepts from marketing, psychology, sociology, and anthropology to present a strong foundation and highly practical focus on real-world applications for todays global business environment. With this new edition, you examine the latest research and current business practices with extensive coverage of social media […]
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$13.99Consumer Behavior: Building Marketing Strategy builds on theory to provide students with a usable, strategic understanding of consumer behavior that acknowledges recent changes in internal and external influences, global marketing environments, and the discipline overall. Updated with strategy-based examples from an author team with a deep understanding of each principle’s […]
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$15.99Consumer Behavior: Buying, Having, and Being covers what happens before, during and after the point of purchase. It investigates how having or not having certain products affects our lives, especially in the canon of social media and the digital age. In the 12th Edition, up-to-date content reflects major marketing trends […]
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$18.99
Pearson MyLab Marketing is not included. Students, if Pearson MyLab Marketing is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN.
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$20.88
Explores the latest developments in containerization, including smart containers, blockchain, and the Internet of Things (IoT).Examines the challenges facing the container shipping industry, such as port congestion, environmental regulations, and geopolitical tensions.Provides case studies of successful containerization initiatives from around the world.Offers insights from leading experts in the field of […]
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$18.99
A book that students find interesting and instructors consider educationally valuable, this Fifth Edition of Contemporary Criminal Law combines traditional concepts with thought-provoking cases and engaging learning tools.
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